People don’t read anymore… or do they?
“Content marketing is a commitment not a campaign” – Jon Buscall
Content is the lifeblood of every digital property. Without an understandable, human voice to your business, the chance of gaining trust and having an honest conversation with your customer base is lost.
A common refrain in the digital world is that “people don’t read.” That’s not entirely true. Even worse, it’s an excuse to not develop engaging content. People do read, they just don’t read bad, poorly organised content.
By building a site with appealing copy married to the design, and presenting it in an easy to navigate, skimmable way, you’ll effectively tell your audience that their time is valuable. And that you respect it.
We can work with you to make that happen. We engage in a driven effort to create original copy, tailor existing copy for the web, clean it up, or lay the groundwork for search marketing activities.
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